320 x 180 banner - Announcement of a prime-time TV program, and redirection to a registration form
Note : Broadband required to play the videos
Category
TV Program announcement
Application
Presentation and evaluation of the on-air announcement clip for the next prime-time ; viewer profiling ; respondent motivation with an incentive
Client / advertiser
TV station
Format
320 x 180 ( IAB format)
Benefit
Multi-platform broadcasting and instant start of the video
Participating audience
Collection of marketing data about the desire to watch the program.
Redirection to a registration form
Download the video for an offline viewing of the banner.
